Life coaching

No-fluff coaching to help you stop fixing & start DESIGNING a life you absolutely love the hell out of... even when life is being life-y


Lifestyle Design is about intentionally creating a vision for a life you love the hell out of, building deep belief that it's possible, and then going all-in to make it happen through persistent devotion to intentional & imperfect action.

You can read more about A Fuck Yeah Life & my approach here.

Imagine feeling courageous as you bring your Big Ass Goals w/ Soul (BAGS) to life with bespoke support, feeling safe to do things outside your comfort zone, and building deep levels of self-belief, self-trust, self-confidence, self-loyalty, and self-love as you do the work to bring your exciting vision(s) to life.

If you're ready to go from life's good to fuck yeah I love my life...

life coaching for women is exactly what you need

Do you see yourself in any of these?

Even though you're grateful for what you have, you know there's even more out there for you

You've had a dream (What's yours? Start a business, write a novel, submit the paperwork for a non-profit?) burning deep down and you're ready to make it happen!

You're not sure what's next for you but can't wait to explore & experiment

If you're being honest, life isn't quite how you imagined and you know it can be so much better

You love the idea of being an example to others of what's possible...especially to younger generations before life gets away from them

You want to experience all life has to offer...every single bit of it before it feels too late and you're living & dealing with deep regrets

You're feeling a bit lost but super motivated to find yourself again because you KNOW how much you have to offer the world

Each year you tell yourself THIS IS YOUR YEAR and then...another year passes  by and you're growing more and more frustrated

You keep cheering on your friends as they do epic shit in their lives and you truly are happy for them want that for yourself too!

You are a strong-willed independent woman who is always taking others under your wings and dammit, you want someone to do the same for you sometimes so you too can move forward

You feel a bit like you've settled in life and that is so not who you are and you are but that's all about to change!

Have lived through some absolute shit in your life and have finally come out the other side stronger and now want to share your stories and help others do the same

Excellent. So what I'm gathering is you are a strong-willed, intelligent, action-taking, visionary woman with big dreams and a life that has you saying, "Fuck yeah I did" AND the desire to go all-in.

Brilliant. That's my speciality.

hell yeah that's me

I'm a Life Coach which means I help women get crystal clear on what they want for their next chapter and take intentional & purposeful action to make it happen.

In our work together, we:

Get clear on what YOU actually want so you don't waste another moment of precious brain space and mental energy trying to figure it out and can instead, get to doing

Create a realistic path to making it happen so you know exactly where to focus your efforts with heaping loads of confidence

Take intentional & purposeful action because you can't think your way to what you want

And you become the woman who lives her Fuck Yeah Life.

I love nothing more (except my husband and kiddos) then taking other strong-willed women (of all ages!) under my wings and encouraging them to give themselves permission to want what they want without shame or guilt, build the belief that it's possible, & go all-in making it happen through intentional & purposeful action.

I'd love to help you make YOUR Fuck Yeah Life a reality!

Hi, hi! I'm Jen V.

Life coaching helping women design lives they love the hell out of & then making it happen!

Bit by bit. Moment by moment. Decision by decision. Day by day. Imperfect action by imperfect action.

i want this!

we'll make magic if you...

Know there's more for you than checking the boxes but you're just kind of burnt out trying to make it happen on your own and are ready to wave the white flag and ask for guidance & support

Are ready to really dig deep and figure out a) what you truly want from life (i.e. not someone else's dream) and b) what's getting in your way from that today so you can stop that shit already

Feel excited to take inspired & intentional action

Love getting curious, experimenting, and believe imperfect action is greater than getting it "right"

Value perseverance, determination, and grittiness coupled with heaping doses of self-kindness and compassion

Have a good sense of humor and don't get offended easily (I have the sense of humor of a 12-yo boy so...)

What to expect as we work together 

clarity & vision

I will guide you through specific exercises to get clear on your vision, Big Ass Goals w/Soul (BAGS), values, and priorities to make sure you're making aligned decisions that support where you want to go

mindset & deep self-belief

We'll work on anything & everything that's been holding you back. Mindset, limiting beliefs, patterns, understanding the role society has played in all of it so you can stop beating yourself up already, and lots, lots more

strategy & LOADS OF ACTION

We quickly build forward momentum  with unique strategies and actions that partner with your brain so you can manage stress & overwhelm as you make progress on your Big Ass Goals w/Soul (BAGS)


Having the right person in your back pocket supporting you as you're taking action makes all the difference in the world. Work with me and you are never left hanging with support in-between calls

becoming the woman who...

Who you are intentionally becoming (your self-identity) as you unapologetically own what you want in this next chapter is just as important as your vision. The two go hand-in-hand if you want lasting transformation


Your life isn't over until it's over; learn individualized tools and techniques that help you know how to orient yourself back to operating from a place of empowerment when life decides to life

i want to go all in!

Just you & me on a 6-mo. adventure to make your Fuck Yeah Life a reality

A Fuck Yeah Life

(my signature program)

i need momentum!

90-minutes of you & me rolling up our sleeves to focus in on one or two of your specific and most pressing needs whether it's a decision you need to make forfuckenfinally, clarity on your next steps, getting out of your own way, building momentum, seeing the forest for the trees, a quarterly check-in & tune up... can even ask me about getting started as a coach, podcasting, kick the tires on me as your coach, and anything else you'd like focused support on

Schedule as many as you need as often as you need them!

sweet baby jesus clarity & motherlovin' momentum!

[ə,ā fək ye līf]

(n.) A Fuck Yeah Life- To live a life that makes your whole self say, "Fuck yeah I did!" It is is one in which you decide to relentlessly pursue a life that has you excited to do it all over again tomorrow even if today was shitty because it’s all about who you become as you take action on your desires & dreams so that you can feel deep levels of joy, gratitude, meaning, fulfillment, connection, impact, aliveness, excitement at life's possibilities, <insert your core desired feelings>. It's not a perfect, best, or dream life but a life full of courage and experimentation and curiosity and failure and triumph and joy and tragedy and everything in-between

Thank you for showing me the mirror and allowing me to finally see and acknowledge the fear that I have been living with. This fear has been so deep that it is literally preventing me from moving forward. It is because of your warmth, kindness, and ability to “go there” with me. You held me in such a safe space that I was able to finally see myself and know that I was going to be okay. You have an incredible gift.


"Working with Jen feels like coming home at the end of a long day, whipping off your bra & getting into your pjs, sinking down into a comfy chair with your cozy blanket and a glass of red, and taking the deepest breath you've taken all day...and then she drops an innuendo that has you laughing your ass off...."

Jen has a magical way of getting right into the crevasse of an issue and lovingly helps you crack it wide open in order for you to let it properly heal. 


Working with Jen has given me clarity and courage around accepting my true self and the values of connection. Any time I got off a call with her I felt refreshed and clear-headed. She always held a safe place for me to clear my mind while also asking powerful questions to help me see things from a new perspective. She helped me realize I’m never really alone.


"I would work with Jen again and again and again. I don't need to anymore but I kind of wish I did..."

are you an eager beaver ready to get started?

I'm ready whenever you are!

Here's how we can work together

OR we can even...

hop on a quick (free) call to answer any questions, feel things out, make sure we jive,  or you have something slightly different in mind and would LOVE to work together on it

Let's chat

© 2024 Jen Vertanen & A Fuck Yeah Life